"Reality may be a map of concepts of highly adaptive nature, spanning into the furthest regions of consciousness. It's something we can exploit to its fullest, with ease. And it saddens me to see this is not happening. ... The reality of the artwork plays the role of a fiction within the reality of the real. But this is the case for any institution, social or not. Therefore the reality we define as such could easily be fiction, and vice versa. This results in the fiction of the artwork, for me, becoming the reality of the everyday."